Read. Rank. Repeat.
Updating Old Blog Posts for SEO with Google Search Console and Moz
Google Search Console is a free tool that most SEOs are familiar with. Just about any site owner with a minimal amount of experience has run across it too. The tool has its limitations, but it does also have its uses, and today I'm going to show you how to optimize...
Debunking E-A-T and the Quality Rater’s Guidelines
For the past year or so, there has been a bevy of confusion surrounding Google's Quality Rater's Guidelines (referred to as the QRG from here on), and the contents within it. Following major algorithm updates, we have seen novice SEOs peddling theories in Facebook...
How Often Should I Schedule New Content for SEO
How Often Should I Post for SEO? There's a practice that I dislike that almost every agency and every consultant takes. And it's the practice of scheduling content for SEO purposes. It goes something like this: Agency/consultant pitches content as an SEO...
This Post Does Not Exist – An SEO Experiment
If you're in the SEO industry, you might be following a bunch of our wise industry leaders on Twitter. And some of them like to have fun. Will Critchlow, over at Distilled, has been contributing by giving us all mind bending riddles in the form of technical SEO...
How to get a New Page Indexed in Minutes on Google
One of the things that frustrates my clients, and probably yours as well, is how long it takes to get results in SEO. They hear "six months" and grimace. The truth is that we sometimes see that SEO can be done a lot faster in today's world, depending on the type of...
Is Authorship a Ranking Signal?
There has been a debate ongoing in the SEO industry for awhile now about EAT and whether or not it's a ranking signal. From that (and the Search Quality Raters Guidelines) has spawned a belief among some SEOs that authorship is a ranking signal. It is not, and has...